Category: The Pen Crew
Science of Word of Mouth Marketing
Word of Mouth Marketing has been proven to be one of the most effective forms of marketing out...
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Faire le Buzz Deux
In our previous pos we covered buttons 1, 2, & 3 and in this second and final part we will...
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Faire le Buzz
One of the most believed misconception is that buzz marketing is completely random. Buzz marketing...
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Guerrilla Marketing the MINI Way
There are certain things that always stick out in a crowd, a MINI Cooper is one of them. I’m...
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Successful Viral Marketing Campaigns Can Yield Results
The purpose of viral marketing is to inspire people to spread your message for you. Sounds easy...
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Inbound Marketing that Shows Results
When talking about marketing most people only consider outbound marketing, because it has been the...
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Acquiring Brand Advocates: An Essential Element In Word Of Mouth Marketing
As it stands while writing this article, Chipotle’s official Facebook page has 2, 143, 579...
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Successful Word of Mouth Marketing Comes Down to Being Emotional
According to McKinsey & Company word of mouth can create more than twice the sales of paid...
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Client Testimonial Advertising Can Add That WOW Factor
Making client testimonials available to prospective customers might seem like a common practice. I...
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Client Testimonial Adverstising Is About Getting To Know Your Customers
If there is one thing I’ve learned from working with the Pen Crew and Blogger Local, its...
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Testimonial Marketing is the Missing Link Between Your Business and Prospective Customer
When it comes to online content, business owners need to be aware of the difference between good...
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Testimonial Writers Can Lead to Google Ranking Improvement
When it comes to reaching out to your customers there are many outlets, Facebook, Twitter,...
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